We innovate, empower and collaborate to help consumers eat balanced diets and live healthier lives

Ten-Year Progress Report

IFBA Members Make Dramatic Progress on Empowering Consumers to Eat Balanced Diets and Live Healthy Lives - 21 June 2018

Report details members’ actions to fulfill IFBA’s core commitments. Designed to meet the objectives of the World Health Organization & the 2030 UN Sustainable Development Goals of zero hunger and good health and well-being for all, IFBA’s core commitments include:

  • New & Improved Products + Smaller Portions,
  • Clear & Comprehensive Nutrition Information,
  • Responsible Marketing, and
  • The Promotion of Healthy Lifestyles.


Read the full report and related materials here.

Who We Are

Since 2008, the International Food & Beverage Alliance (IFBA) has convened leading global food and non-alcoholic beverage companies to empower consumers to eat balanced diets and live healthier lives.

What We Do

Our members understand that good health is good business. That’s why we work toward improving the health and wellness of consumers and communities. Together we:

• Innovate to create new & improved products and smaller portions,
• Empower consumers to make informed choices,
• Collaborate with all stakeholders to find bold, smart, diverse solutions to global health challenges, and
• Inspire others in our industry to step-up, take action, and proactively report progress.

How we do it: Our commitments

We act on four core commitments that are designed to support the World Health Organization’s 2004 Global Strategy on Diet, Physical Activity and Health and the 2011 UN Declaration on the Prevention and Control of NCDs, among others:

Our commitments

Product formulation and innovation

We are improving the formulation of our products, reducing nutrients of concern and adding beneficial ingredients

Our commitments

Nutrition information

We provide clear, transparent and fact-based nutrition information to help consumers make informed choices

Our commitments

Responsible marketing

We do not advertise to children under 12, and members that do—only promote better-for-you products.

Our commitments

Promotion of healthy lifestyles

We support programmes in our workplaces and in communities around the world to promote healthy lifestyles

Good health is good business.

We are on a journey. We’ve come a long way, but we know there’s more work to do. And we will go further.

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